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App Revenue Benchmarks

Explore current revenue, MRR, installs, and revenue-per-install benchmarks calculated from public Grew It listings with connected revenue sources.

Public connected listings · Minimum sample 5 · Updated 2026-08-22

Apps in sample

18

Listings with a current public revenue snapshot

Median 30-day revenue

$32

$10 at p25 · $614 at p75

Median 30-day installs

217

Provider-reported installs or new customers

Median revenue / install

$0

Only listings reporting at least one install

Subscription snapshot

$86 median MRR

Calculated only from listings whose connected provider reports recurring revenue.

Categories with enough public data

CategoryAppsMedian revenuep25–p75 revenueMedian installs
Health & Fitness7$18$9$1,594188

Benchmark methodology

The sample includes Grew It listings with a public revenue snapshot synced from a connected provider or store source. Revenue covers the latest reported 30-day period. MRR is included only when the connected source reports it.

We show medians and percentile ranges because app revenue is highly uneven. An average can be pulled upward by a small number of large apps.

Small-sample rules

The overall benchmark requires at least 5 listings. Category rows use the same minimum. Groups below that threshold stay hidden until the sample grows.

How to interpret the numbers

This is a view of apps that chose to list publicly on Grew It, not a random sample of every app in an app store. Use it to compare current public listings and generate questions, not to claim that every app in a category earns the displayed amount.

Explore the individual public app listings for source labels, update dates, and daily revenue curves.